Strategic Management
Price: 1100.00 INR
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ISBN:
9780198070795
Publication date:
12/07/2011
Paperback
640 pages
242.0x185.0mm
Price: 1100.00 INR
We sell our titles through other companies
Disclaimer :You will be redirected to a third party website.The sole responsibility of supplies, condition of the product, availability of stock, date of delivery, mode of payment will be as promised by the said third party only. Prices and specifications may vary from the OUP India site.
ISBN:
9780198070795
Publication date:
12/07/2011
Paperback
640 pages
242.0x185.0mm
Strategic Management is a comprehensive textbook designed to meet the requirements of postgraduate management students. Written in a student-friendly style, it includes discussions on concepts and research in the field, and provides a balanced approach to the subject.
Suitable for: Textbook designed to meet the requirements of postgraduate management students.
Rights: World Rights
Description
Strategic Management is a comprehensive textbook designed to meet the requirements of postgraduate management students. Written in a student-friendly style, it includes discussions on concepts and research in the field, and provides a balanced approach to the subject.
The book begins with the introduction of the basic concepts and objectives of strategic management. This is followed by the decision of environmental analysis and forecasting techniques and models. It then goes on to the cover corporate strategies including that of mergers and acquisitions and many more, and their formation and implementation. The book also addresses the corporate social responsibility and corporate governance, and emphasizes the importance of evaluating and controlling the effectiveness of a strategy. The chapter on strategy evaluation discusses total cost management, value chain analysis and total cost in detail. It also deals with the analysis of the business cycles with reference to the impact of costs, and provides the detailed discussion on risk management and its measurement. The book concludes with a chapter on case analysis, which deals with the application of strategic management and provides 14 real-life case studies.
With its varied examples and case studies, the book would serve as a useful guide for students as also professionals.
Table of contents
Chapter 1. Introduction to Strategic Management
Chapter 2. Objectives of Strategic Management
Chapter 3. Environment and Strategy
Chapter 4. Strategic Analysis: Models and Techniques
Chapter 5. Corporate Strategy
Chapter 6. Fusion of Strategic Options
Chapter 7. Strategy formulation: Choice and Analysis
Chapter 8. Strategy Implementation
Chapter 9. Ethics, Social Responsibility, and Corporate Governance
Chapter 10. Evaluation and Control
Chapter 11. Applications of Strategic Cost Management
Chapter 12. Risk Management: Perspectives and Issues
Chapter 13. Corporate Risk Management
Chapter 14. Case Analysis
Features
- Contains extensive discussion on the importance of governance and corporate social responsibility.
- Provides a brief to readers on how to overcome risk-based challenges when applying new strategies.
- Discusses the process of strategic cost management to help readers understand how the expenses of a project can be monitored.
- Includes 40 case studies on major Indian and global companies including Indian Oil Corporation Ltd., Reliance Industries Ltd., and Oracle Corporation.
Description
Strategic Management is a comprehensive textbook designed to meet the requirements of postgraduate management students. Written in a student-friendly style, it includes discussions on concepts and research in the field, and provides a balanced approach to the subject.
The book begins with the introduction of the basic concepts and objectives of strategic management. This is followed by the decision of environmental analysis and forecasting techniques and models. It then goes on to the cover corporate strategies including that of mergers and acquisitions and many more, and their formation and implementation. The book also addresses the corporate social responsibility and corporate governance, and emphasizes the importance of evaluating and controlling the effectiveness of a strategy. The chapter on strategy evaluation discusses total cost management, value chain analysis and total cost in detail. It also deals with the analysis of the business cycles with reference to the impact of costs, and provides the detailed discussion on risk management and its measurement. The book concludes with a chapter on case analysis, which deals with the application of strategic management and provides 14 real-life case studies.
With its varied examples and case studies, the book would serve as a useful guide for students as also professionals.
Read MoreTable of contents
Chapter 1. Introduction to Strategic Management
Chapter 2. Objectives of Strategic Management
Chapter 3. Environment and Strategy
Chapter 4. Strategic Analysis: Models and Techniques
Chapter 5. Corporate Strategy
Chapter 6. Fusion of Strategic Options
Chapter 7. Strategy formulation: Choice and Analysis
Chapter 8. Strategy Implementation
Chapter 9. Ethics, Social Responsibility, and Corporate Governance
Chapter 10. Evaluation and Control
Chapter 11. Applications of Strategic Cost Management
Chapter 12. Risk Management: Perspectives and Issues
Chapter 13. Corporate Risk Management
Chapter 14. Case Analysis
