Managerial Economics
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ISBN:
9780198061113
Publication date:
09/07/2010
Paperback
608 pages
243.0x180.0mm
Price: 1470.00 INR
We sell our titles through other companies
Disclaimer :You will be redirected to a third party website.The sole responsibility of supplies, condition of the product, availability of stock, date of delivery, mode of payment will be as promised by the said third party only. Prices and specifications may vary from the OUP India site.
ISBN:
9780198061113
Publication date:
09/07/2010
Paperback
608 pages
243.0x180.0mm
The second edition of Managerial Economics is a comprehensive textbook specially designed to meet the requirements of management students. Introducing students to the related economics in business decision-making, this text now provides more simplified explanations of the fundamental concepts and principles of managerial economics. In an attempt to better bridge the gap between economic theory and application, the revised edition is now enhanced and supported with several new exhibits, cases, and illustrations.
Suitable for: The second edition of Managerial Economics is a comprehensive textbook specially designed to meet the requirements of management students.
Rights: World Rights
Description
The second edition of Managerial Economics is a comprehensive textbook specially designed to meet the requirements of management students. Introducing students to the related economics in business decision-making, this text now provides more simplified explanations of the fundamental concepts and principles of managerial economics. In an attempt to better bridge the gap between economic theory and application, the revised edition is now enhanced and supported with several new exhibits, cases, and illustrations.
Beginning with an overview of managerial economics, the book discusses in detail the key concepts such as demand analysis, demand estimation and forecasting techniques, the firm as a producer, the production function, and production costs. It goes on to discuss market conditions, such as perfect competition, monopoly, monopolistic competition, and oligopoly, special pricing practices, markets for factor inputs, long-term investments and risk analysis, and externalities and public goods. Finally, it discusses macroeconomic aggregates and provides insights into fiscal and monetary policies.
Addressing the challenges faced by business organizations, the text explores emerging issues in managerial economics, such as the economics of information and the new economy.
Table of contents
Chapter 1. Foundations of Managerial Economics
Chapter 2. Demand
Chapter 3. Household as a Consumer: Behind the Demand Curve
Chapter 4. Demand Estimation and Forecasting
Chapter 5. Firm as a Producer
Chapter 6. Analysis of Production: Theory and Estimation
Chapter 7. Analysis and Estimation of Costs
Chapter 8. Supply
Chapter 9. The Competitive and Monopoly Model
Chapter 10. Monopolistic Competition and Oligopoly
Chapter 11. Alternative Pricing Practices
Chapter 12. Markets for Factor Inputs
Chapter 13. Long-term Investment and Risk Analysis
Chapter 14. Economics of Information
Chapter 15. Externalities and Public Goods
Chapter 16. Macroeconomic Aggregates
Chapter 17. Fiscal, Monetary, and Exchange Rate Policies
Chapter 18. The New Economy
Features
- Separate chapters dealing exclusively with demand and supply
- Sections dealing with applications of indifference curves, downward sloping industry supply curve, global firms, factors of land and capital, etc.
- Cases on demand and elasticity, cost estimation, analysis and estimation of costs, alternative pricing practices, etc.
- Appendices on functions, differential calculus, and discounting; constrained optimization; and linear programming
- User-friendly features, such as sidebars and definitions, to facilitate easy recall
- Online Resource Centre: The following resources are available to support the faculty using this text:
Description
The second edition of Managerial Economics is a comprehensive textbook specially designed to meet the requirements of management students. Introducing students to the related economics in business decision-making, this text now provides more simplified explanations of the fundamental concepts and principles of managerial economics. In an attempt to better bridge the gap between economic theory and application, the revised edition is now enhanced and supported with several new exhibits, cases, and illustrations.
Beginning with an overview of managerial economics, the book discusses in detail the key concepts such as demand analysis, demand estimation and forecasting techniques, the firm as a producer, the production function, and production costs. It goes on to discuss market conditions, such as perfect competition, monopoly, monopolistic competition, and oligopoly, special pricing practices, markets for factor inputs, long-term investments and risk analysis, and externalities and public goods. Finally, it discusses macroeconomic aggregates and provides insights into fiscal and monetary policies.
Addressing the challenges faced by business organizations, the text explores emerging issues in managerial economics, such as the economics of information and the new economy.
Read MoreTable of contents
Chapter 1. Foundations of Managerial Economics
Chapter 2. Demand
Chapter 3. Household as a Consumer: Behind the Demand Curve
Chapter 4. Demand Estimation and Forecasting
Chapter 5. Firm as a Producer
Chapter 6. Analysis of Production: Theory and Estimation
Chapter 7. Analysis and Estimation of Costs
Chapter 8. Supply
Chapter 9. The Competitive and Monopoly Model
Chapter 10. Monopolistic Competition and Oligopoly
Chapter 11. Alternative Pricing Practices
Chapter 12. Markets for Factor Inputs
Chapter 13. Long-term Investment and Risk Analysis
Chapter 14. Economics of Information
Chapter 15. Externalities and Public Goods
Chapter 16. Macroeconomic Aggregates
Chapter 17. Fiscal, Monetary, and Exchange Rate Policies
Chapter 18. The New Economy
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